4 simple guidelines for choosing the best coconut oil

4 simple guidelines for choosing the best coconut oil

Refined or unrefined, virgin or extra virgin, cold-pressed or expeller-pressed: what does it all mean? How do you know the difference between a cheaper grade coconut oil and one that is really going to benefit you? Think of this as your guide on how to choose the best coconut oil to get you living healthier and feeling better.

How to choose the best coconut oil

Taste and smell

You’re not looking for a piña colada here. The taste and smell of a true coconut oil is faint and should smell like you’re cracking into a fresh coconut. If your oil has a roasted or nutty smell, that means it has been heated to at least 115 degrees Fahrenheit, meaning it is no longer raw. This strips the coconut oil of a good amount of its major nutrients. Without those, what benefits of coconut oil are you really getting?

Remember, Skinny Coconut Oil is made with a patented Nutralock System that always keeps the oil below 100 degrees Fahrenheit.

Oil extraction method


Most every coconut oil is cold-pressed, but it’s the process leading up to that step that matters. Many companies heat the coconut to extract as much meat as possible from each one. The only way to get the most nutrients out of a cold-pressed process is to never heat the coconut over a certain threshold. That's why you want cold-processed, meaning never heated, start to finish.


This is one to stay away from. Companies are telling you they are heating their coconuts to extract the meat, which as you know, damages the essential nutrients like medium-chain fatty acids and lauric acid, also known as the good stuff.


Glass, glass and more glass. This is why it matters.


As with other oils and even things like beer, you want your oil in a sealed glass jar. Glass typically doesn't transfer taste into the coconut oil and locks in the nutrients more effectively.


Coconut oils that are sold in plastic are normally mass-produced and lower quality. Buying your coconut oil in a plastic gallon jug may be economically conscious, but not health-sound. These coconut oils usually have a an altered taste to them and aren't sealed as well. Additionally, the high lauric acid content of coconut oil will "eat" the plastic over time. We know you don't want that!

Refining process

Understanding how coconut oil is refined will tell you a lot about the quality of the product you’re choosing. These are the processes to know and look for when making your choice.

Refined coconut oil

This coconut oil will be tasteless, odorless and not made from fresh coconuts. Also, the coconuts are usually heated at high temperatures.


If you see this on a label, know that it stands for, “refined, bleached, and deodorized”.

Unrefined coconut oil

This is where you will see the “virgin” or “extra virgin” labels. If you’re looking for the highest quality coconut oil, these will be the best kinds to buy.

Skinny Coconut Oil is the clear choice

Skinny & Co. Coconut OilAt Skinny & Co., we care greatly about all of these methods and processes. Our coconut oil is extremely important to us, not only because it’s important to you, but because we all use it everyday as well. We value honesty, and have committed to providing that for you in our transparency - both in our product, and our message.

Here's how the four simple guidelines break down for our product:

Taste and smell

Opening a jar oil Skinny Coconut Oil will make you feel like you just cracked open a coconut in the middle of the jungle. The slight smell of coconut, its pure white color, and a hint of coconut flavor ensure its quality.

Oil extraction method

Our patent-pending extraction process is unlike any other in the world. We use a dehumidifying machine that extracts the essential nutrients without heating the coconut.  This process allows us to utilize all the benefits the coconut has to offer and bring them straight to you.


We use a glass container to keep our product as pure as possible.

Refining process

Skinny Coconut Oil is unrefined and extra virgin. We bring you 100% raw coconut oil, extracting nothing from this amazing fruit, and bringing you the healthiest and purest coconut oil on the market.

Final thoughts

We stand by this statement: the highest quality coconut oil on the market today is Skinny Coconut Oil. If you haven’t already, give our product a try and leave us a comment to let us know what you think!

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  • Thanks for the blog, it really helped me pick which coconut oil to go with 😊

    Alison Wright on
  • Hi, Rajpreet! Yes, it is virgin coconut oil – meaning it is not dried in any part of the process. It is available in India through Amazon!

    Skinny & Co. on
  • Is it virgin oil and what about the price? Is it available in india?

    Rajpreet on
  • Hi, Patty! Our coconut oil doesn’t really smell “coconutty” so it doesn’t leave your skin smelling like a coconut. However, we do have different blends of Body Melts that have distinct smells and benefits.

    Skinny & Co. on
  • Hi, Janice! You can heat our coconut oil for cooking, and still get most of the benefits you love from it! It does become slightly acidic, but the vitamins and nutrients will still have a great impact on your overall health.

    Skinny & Co. on

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